När Melissa Swift intervjuade brandmannen Roland Rodriguez i New York insåg hon att släcka bränder inte handlar om kaos och panik, utan om planering, struktur och tydlig kommunikation. Tvärtom mot hur många vd:ar agerar när något “brinner” i verksamheten.
Fyra sätt att hantera kriser med brandmansprecision
Ledarskap
Många chefer talar om att “släcka bränder” i företaget. Men de flesta gör det fel. Det menar Melissa Swift, grundare och vd för konsultbolaget Anthrome Insight. I en krönika i MIT Sloan Management Review jämför hon hur verkliga brandmän arbetar – och vad vd:ar kan lära sig av dem.

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


