I Storbritannien väljer allt fler företag att slopa kravet på universitetsexamen vid rekrytering. Enligt en artikel i The Sunday Times (10 maj 2025) har exempelvis modevarumärket Kurt Geiger infört en policy där ingen tjänst – från butik till ekonomi – kräver examen. Fokus ligger i stället på praktisk erfarenhet, inställning och potential.
Fokusera på färdighet, inte examen – så kan du runda kompetenskrisen
Rekrytering Vd:ar i svenska små och medelstora företag kan finna nya vägar ur kompetenskrisen genom att omvärdera traditionella rekryteringskrav, enligt Maria Bernhardsen på Svenskt Näringsliv.

Maria Bernhardsen. Foto: Stefan Tell
Någonting är fel
Du är inloggad som prenumerant hos förlaget Pauser Media, men nånting är fel. På din profilsida ser du vilka av våra produkter som du har tillgång till. Skulle uppgifterna inte stämma på din profilsida – vänligen kontakta vår kundtjänst.
VD-tidningen premium
Läs vidare – starta din prenumeration
Redan prenumerant? Logga in och läs vidare.
Enligt Maria Bernhardsen, avdelningschef för kompetensförsörjning på Svenskt Näringsliv, är denna utveckling redan på plats i Sverige.
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


