Så kan medarbetare puffas till att göra rätt

Nudging Även en liten beteendeförändring kan vara svår att få till på jobbet. Men om det är lätt att göra rätt så blir resultatet oftare just så. Rätt. Det är den enkla versionen av beteendedesign eller nudging.

Så kan medarbetare puffas till att göra rätt

Niklas Laninge är psykolog och har länge arbetat inom fältet. 2017 skrev han ihop med Arvid Janson boken Beteendedesign: psykologin som förändrar tankar, känslor och handlingar.

Någonting är fel

Du är inloggad som prenumerant hos förlaget Pauser Media, men nånting är fel. På din profilsida ser du vilka av våra produkter som du har tillgång till. Skulle uppgifterna inte stämma på din profilsida – vänligen kontakta vår kundtjänst.

Idag anlitas han och hans kolleger av bland annat arbetsgivare som vill få stöd i att få medarbetarna att göra rätt i viktiga vardagsdetaljer. Små puffar i rätt riktning eller små förändringar i arbetsmiljön eller i de verktyg vi använder i jobbet kan få oss att göra det vi ska på bästa sätt.

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